Bringing the
‘Heart’ back into
New site
coming soon!
The Manukau Business Association is one of fifty BIDS (Business Improvement Districts) in Auckland set up to look after the interests of businesses and property owners in the Manukau business district, with the vision of bringing the ‘Heart’ back to Manukau
The Association wants Manukau to become a destination and to bring it’s mojo back. They engage a design agency to create a brand new, modern brand for Manukau
There are plans for Manukau: Heart of the South entry point signage, murals, service box beautifications, directional signage and much, much more. Manukau is fast becoming a destination that we can be proud of.
Manukau: Heart of the South was born. The colours represent the diversity of our cultures and the shape of the waka is a reflection of our whakapapa.
The Manukau Heart of the South journey begins
Brand Development
Plans for the Future
Manukau BID Incorporated
2022
2024
2020
2006
1983
Sir Barry Curtis elected
as Mayor of Manukau
Manukau has long been known as the “Heart of the South” dating back to the Manukau City Council days when Sir Barry Curtis reigned as Mayor
2016
Manukau BID
boundary expands
Due to spectacular growth in Manukau, a need to expand the BID boundaries was recognised. The successful ballot increased membership from 750 to 1700
2021
Public Consultation
Extensive consultation was undertaken to discover the community vision for the future of Manukau, and get feedback around the new brand design concepts
2023
Launch & Rollout
Early 2023 the Manukau: Heart of the South image was being developed into the footprint of our community. We would like to thank our community for their engagement with this project.
Find your community in unique spaces.
Hayman Park
Playground
The new playground is part of the wider significant urban regeneration programme in Manukau to create a better urban environment and attract further investment in homes and amenities.
Meet the four pillars of Manukau
The Community Liaison Officers are integral to the beautification, safety, community engagement and promotion of Manukau as the
place to work, live, play, shop and study.
You will see them out walking the streets visiting local businesses, reporting dumped rubbish, reporting graffiti, assisting visitors to Manukau and acting as the “eyes and ears” of Manukau : The Heart of the South.
HEART
OF THE SOUTH
They also love a good yarn so we encourage you
to say hi when you see them.